TLDCast – Special Guest Danielle Wallace

Danielle Wallace joined us today to talk about marketing & eLearning. Danielle started her career in marketing and is now one of us, a learning and development professional.

We discussed the 2 sides of marketing as it pertains to what we do. In one sense we can learn from marketing to better market our learning solutions to those who need them. The other side of the conversation is more interesting and covers how we can deliver learning solutions using marketing strategies.

Should the idea of a campaign be adopted by L&D? We talked about it.

Marketers also make better use of storytelling and drama to impact their market audience emotionally. That’s one thing we don’t do very well in L&D. Being creative in our solutions is something we discussed and agree that learning professionals need to get better at applying.

It’s an amazing conversation!

Watch the episode here: https://www.crowdcast.io/e/061918

You Can Trust Julian Stodd

Today’s TLDChat was hosted by Luis Malbas and featured Julian Stodd, author of The Social Leadership Handbook and Exploring the World of Social Learning.His upcoming Trust Sketchbook focuses on trust in organizations.  He’s been working on the landscape of trust research project, exploring the nature of trust in individuals, organizations, and communities.  How is trust impacted by technology?  He also talked about the neurology of music and his interviews of 40 musicians about how music has impacted their learning. He then talked about social learning and how to make the case for it in organizations.

His upcoming Trust Sketchbook focuses on trust in organizations.  He’s been working on the landscape of trust research project, exploring the nature of trust in individuals, organizations, and communities.  How is trust impacted by technology?  He also talked about the neurology of music and his interviews of 40 musicians about how music has impacted their learning. He then talked about social learning and how to make the case for it in organizations.

He also talked about the neurology of music and his experience interviewing 40 musicians about how music has impacted their learning. Also covered social learning and how to make the case for it in organizations and his opinions on the latest Dr Who season.

In the Boxes:

Luis Malbas

Julian Stodd

Links in Chat:

www.julianstodd.wordpress.com

https://julianstodd.wordpress.com/2017/03/28/the-landscape-of-trust-research-project-take-part-now/

https://julianstodd.wordpress.com/2017/02/24/black-swans-disruption-of-power-a-workingoutloud-post/

https://www.kickstarter.com/projects/925802862/the-trust-sketchbook-a-reflective-space-to-explore?ref=nav_search

https://www.ht2labs.com/resources/foundations-social-age-mooc/

https://julianstodd.wordpress.com/2017/01/24/foundations-of-the-social-age-a-mooc/

Review the video:

https://www.crowdcast.io/e/052517?rfsn=530134.af795

 

Golden Nugget(s)

Is trust an art or a science?

There are gender-based differences the way we talk about trust.  Men use the word trust; women tend to use the words mistrust and distrust.  

About creative processes for musicians, based on a 40 musician sample pool: A quarter of the sample can only be creative in isolation, they hate sharing work. Half of the sample can only be creative when working with other musicians.  A quarter can only be creative in performance.

“Most formal change programs fail, and they fail BECAUSE they are formal” – Julian Stodd

The fear of hearing not what they want to hear (about change) could be holding organizations back.

6% of people have had an explicit conversation about trust at work: Military more than 80%, manufacturing less than 1%