Excellent #TLDChat with Toddi Norum and Michelle Yandre of Bluebottlebiz.com!
Discussion centered around how serious the employee engagement “problem” is in the workplace and the factors that affect the issue. Also discussed the things employers and managers can do to increase engagement across all of their populations.
Toddi is a Colorado native and Colorado State University grad who spent 20 years living outside of Boston. Toddi recently worked as the Marketing Content Strategist for the Pearson Developer’s Network, where she also wrote for the Pearson Teaching and Learning Blog. Before that, Toddi was the lead trainer for Army robotics for iRobot and also supported MIT’s edX learning platform, and the Babson College Executive Education Center online.
Michelle serves as the PR Manager and brings five years of PR, social media and marketing experience within agency settings to BlueBottleBiz. She’s passionate about all things PR. Her background lies in media and government relations; crisis and internal communications; ad buying; event PR; and social media consulting. Michelle previously served as an Account Manager for an Austin-based technology PR firm focused on establishing and implementing PR strategy for startup companies.
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